ROAS Calculator

Determine if your advertising spend is actually profitable

What is this? Calculate Return on Ad Spend for marketing campaigns. See true ROAS vs profit margin and optimize your advertising efficiency.

Who it's for: MarketersE-commerceSaaS Business professionals who run paid ads.

Campaign Numbers

Ad Spend ($)

Revenue Generated ($)

Average Order Value ($)

Conversion Rate (%)

Product Cost Ratio (%) What % of revenue goes to product/delivery costs

Revenue Goal

Target ROAS (x)

ROAS Results

Actual ROAS

—

Ad Profit

—

Net Profit Margin

—

To hit 3x ROAS, you need:—

To hit your target ROAS, need:—

Break-even revenue needed:—

Units to break even:—

$200 per sale — 90-day cookie. Track keyword difficulty, competitor ad spend & PPC gaps to hit your target ROAS faster.

Affiliate: semrush.com | Network: Awin | Commission: $200/sale

40%–60% recurring commission — CRM + email + ads in one platform. Connect your ROAS data to automated nurturing.

Affiliate: hubspot.com | Network: PartnerStack | Commission: 40-60% recurring

ROAS (Return on Ad Spend) = Revenue / Ad Spend. True profitability also depends on margins and LTV.